A horseshoe-shaped bay fringed with a sweeping stretch of white sands and a man-made lagoon, Rodney Bay sits on the northwest tip of Saint Lucia and is the island’s most vibrant visitor hub. Rodney Bay Village Lies at the heart of the bay with access to shopping, bars and restaurants and a vibrant but relaxed atmosphere making this the liveliest destination on the island. It also hosts Reduit Beach, which is one of the most popular on the island with soft white sands, calm waters and views of Pigeon Island to the north. Beyond the beach, you can try your hand at kitesurfing, diving and snorkelling, go big game fishing, take a sunset cruise or hike in the nearby hills of Mount Pimard.

Also on the north side of the bay, the town of Gros Islet offers a taste of everyday traditional Saint Lucian life. The town is renowned for its Friday night ‘Jump Up’, a weekly street party. Calypso music and the smell of street food fills the air, bars serve local beer and rum, and everyone dances in the street. It’s a great opportunity to experience authentic Saint Lucian food and culture.