Coco Palm Media Kit

Property Overview

Boutique 4-Star Hotel
Locally owned & managed
83 Palm Rooms (Suites, Swim-Up, Patio, Garden)
20 Kreole Rooms (Chattel-style, village-facing)
Ti Bananne Caribbean Bistro & Bar
The Pavilion Centre — meeting & event space
24-hour fitness center

What's New for 2025/26

Poolside refresh — new loungers & umbrella
Landscaping upgrades — lush native greenery
New signage
Room renovations (Sept 12 — Oct 15 closure)
Updated branding and digital experience
New: West Indian- Asian Fusion
Restaurant (Opening Winter 2025)

– Upcoming launch of upscale Caribbean-Asian fusion restaurant. Led by celebrated Saint Lucian Chef Richardson Skinner, the restaurant Will showcase a bold twist of unexpected flavor pairings celebrating the diverse culinary potential of regional ingredients.

Market Reach

1. Organic Trafﬁc Overview

New Organic Users: ~4,400 via Google search (up from 669 in June)
Key Takeaway: Dining and package pages are driving visibility

2. Engagement Metrics

Total Page Views: 37,000 | Engagement Events: 91,000
Top-performing pages: Room Reservations (7,300 views), Packages (1,100), Dining (889). Average engagement time up to 1:09 — nearly triple June’s

3. Geographic

Our audience spans key markets: Martinique, USA, Canada, UK, and Saint Lucia — with mobile driving most bookings and desktop leading form

4. User Retention

Strong guest loyalty: ~1,500 returning users in July. Next steps: loyalty offers and remarketing campaigns to nurture repeat visitors.

The Landscape

Saint Lucia Showcase: The Americas

A key trade event that brought together travel professionals, tour operators, and destination partners from across the The event provided a valuable platform for us to connect directly with industry stakeholders, strengthen relationships, and explore new opportunities to promote our property to the wider Americas market.

UK Showcase

We are also excited to be taking part in the upcoming Saint Lucia UK Showcase this September, where we’ll continue connecting with top UK-based travel partners and sharing what’s new at Coco Palm

Celebrating 20 years

We are also excit

Family Legacy

Every palm has roots, and Coco Palm’s run deep into Saint Lucia’s soil and the Chastanet family’s history. What began as the vision of Sir Michael Chastanet and Lady Judy has blossomed into a vibrant family legacy, lovingly nurtured by their children and now the next generation. From Allen’s decades of shaping Caribbean tourism, to Feolla’s passion for sharing Saint Lucia with the world, to Rhyan’s fresh perspective in digital storytelling, Coco Palm has always been a family affair.

But our story is not just written by the Chastanets. It’s carried forward by the team who have been with us since the very beginning, like Mr. Jean St. Rose and Claudine Gilbert, whose 20 years of service remind us that family extends far beyond blood. Even the heart of the hotel, from furniture carried from the ancestral home in Martinique, to the music, flavors, and island atmosphere reflect a story of roots, heritage, and belonging.

As we celebrate 20 years of Coco Palm, we honor the past, cherish the present, and look forward to the journey ahead. Because here, you’re family. We invite you to carry a piece of our home with you, while weaving your own story into ours.